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Media Effects Research A Basic Overview

Media Effects Research A Basic Overview

MEDIA EFFECTS RESEARCH, FOURTH EDITION, provides an excellent introduction for students studying mass media’ effects on society. Through an engaging narrative style, the author presents fascinating research findings on media’ impact and related mass media theories. Students are provided with a c

ISBN10 : 9781133712121 , ISBN13 : 1133712126

Page Number : 336

Media Effects

Media Effects

This work covers topics such as intermedia processes and powerful media effects, political communication effects and media influences on marketing communications.

ISBN10 : 9780805838633 , ISBN13 : 0805838635

Page Number : 634

Mass Media Effects Research

Mass Media Effects Research

Offers a set of meta-analyses, covering the breadth of media effects research. Organized by theories, outcomes, and mass media campaigns, the chapters included offer important insights on what social science research reveals about effects. This volume is useful for students, researchers, and graduat

ISBN10 : 9780805849981 , ISBN13 : 080584998X

Page Number : 535

Media Effects Research A Basic Overview

Media Effects Research A Basic Overview

MEDIA EFFECTS RESEARCH provides an excellent introduction for students studying mass media’ effects on society. Through an engaging narrative style, the author presents fascinating research findings on media’ impact and related mass media theories. Students are provided a clear perspective of th

ISBN10 : 049556785X , ISBN13 : 9780495567851

Page Number : 288

Media Effects And Society

Media Effects And Society

Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. The text also explores how the relationship individuals have with media is created, therefore helping them alleviate its harmful effects and

ISBN10 : 9781136992360 , ISBN13 : 1136992367

Page Number : 340